https://www.sciencedirect.com/topics/social-sciences/ontogenesis
Affect, People, and Digital Social Networks
Adam Nash, in Emotions, Technology, and Social Media, 2016
Ontogenesis and Individuation
Simondon's philosophy of ontogenesis and individuation was very influential on Gilles Deleuze (Iliadis, 2013), who has himself been very influential on affect theory. It is Deleuze, along with Guattari, Spinoza, and Bergson, who Patricia Clough invokes to envisage a new concept of a body that is expanded through digitization and informationally open to its environment. In this, Clough is echoing similar philosophies to Luciana Parisi, Rosi Braidotti, and, most notably, Anna Munster. Such philosophies are inspired by Deleuze's concept of the virtual and his reading of Spinoza's definition of bodies as “compositions of relations” (Deleuze, 1988, p. 124) and therefore of affect that may not be reduced to physical interactions. This is in apparent contrast with contemporary neuroscience. Much of Deleuze's thinking about the virtual/actual continuum and becoming is heavily influenced by Simondon's ontogenetic philosophy of the metastable preindividual, transduction, and individuation.
Cf.
A New Individuation: Deleuze's Simondon ConnectionIliad (Iliadis, 2013)
https://en.wikipedia.org/wiki/Ontogeny
The ontogenesis of narrative: from moving to meaning (2015)